If your brand in Thailand has seen the writing on the wall and decided to transition to a digital business model, you need to partner with an experienced Thailand SEO agency.
Even if your brand already has an existing website, an SEO agency is needed to ensure that it can cope with all the traffic and ecommerce platforms that are a part of doing business entirely online. Your website will soon become your primary sales channel. It will be the lifeline to your customers and your main source of revenue.
Ensuring seamless operation of the site’s functions will become crucial to your brand’s image and reputation, not to mention its bottom line. Therefore, you need to choose an SEO agency carefully.
There are many SEO agencies in the country, all offering what can seem to be nearly identical services. Google ‘SEO agencies Thailand’ and you’ll find many agencies listing SEO and all the digital marketing services, including content writing, link building, social media advertising, and keyword analysis and provision. What many of these agencies don’t include on their websites is the number of their staff.
Size Has its Advantages
The word ‘boutique’ has become a popular term to use in describing a small company. It generally is used to infer that the company takes a personal approach to their clients with specialised service and products. In several areas like the hospitality industry, this can be a good thing. But in the world of Thailand SEO and digital marketing, any agency describing itself as ‘boutique’ should be avoided.
The internet is vast and complex. And working in a digital environment is equally challenging and time-consuming. You want to partner with a Thailand SEO agency that you know can handle the demands of your brand and ensure your survival in this new transition to online marketing and sales.
SEO and digital marketing require a lot of smart and creative people to perform successfully. And no one person is adept at all the elements that go into maintaining a successful online business presence, no matter how smart they are. What you want is an agency with enough skilled people to deliver their services seamlessly.
Choose Your Candidates Carefully
If your brand plans to go ‘all in’ with transitioning to digital marketing, you need to choose your Thailand SEO candidates carefully. You should start with the top agencies because they can serve as a benchmark from which you can judge all the others you may be considering.
Every SEO agency is proud of its client roster, and most list them on their website. Use their listings to get an idea of the agency’s strengths. A roster that includes companies over a wide range of industries shows flexibility. A roster lacking in multinational companies means the agency is focused mainly on the Thai market. And a roster that favours one industry in particular may be attractive, but only if your brand is in that specific industry.
Interpreting the client rosters is a way to see behind the agency’s name and get an idea of the range and quality of their services.
The four largest and most reputable agencies in Thailand are:
# Primal
# Magnetolabs
# Inspira
# GO PR
These agencies all have sizable staffs offering SEO and digital marketing services. But they all differ in their strengths and philosophies. It’s up to you to ask the right questions to lead you to the ideal Thailand SEO partner.
