As of common knowledge, the fact that first impressions are very important is true for online platforms and websites as well. This is especially true for businesses and promotional sites because the first image perceived by the viewer is what keeps them engaged.
With the abundance of websites that endorse the same product, it has become inevitable for businesses to possess a properly designed website with easy accessibility. Here is what is new in the web design scene to help you improve your design process.
1. Negative Space and Minimalistic Designs
One of the most popular themes of recent years in UK website design is minimalism, which involves basic shapes and lines arranged aesthetically, without any sort of elaborate designs and ornamentation. Such designs are visually pleasing and give a very neat look to your site.
One other similar design is the concept of negative space, which is characterized by its unique way of allowing a majority of the space to remain empty while the info is put into a rather smaller area.
Both of these designs provide a very professional and clear interface with easier readability and access, thereby adding to the user-friendly aspect. Apart from this, such designs are also easier to design and develop for the web designing teams.
2. Voice Interface
You might have come across this in your everyday browsing. These platforms allow the users to ask for information from a virtual chatbot through vocal commands rather than the usual type in commands.
3. Video Landing Pages
One of the most popular trends of recent years is the usage of a video file as the landing page so that the first thing displayed when a user enters the website would be a catchy ad or a video to promote the most popular product at the time.
This has proven to be very effective in attracting customers to purchase your products when they are just surfing around as videos tend to have a better impact on reaching the users when compared to elaborate articles and promotional literature.
4. 3D Design
One of the most popular design layouts used currently by critically acclaimed web design service providers is the 3D interface, which uses bold images arranged in a visually attractive manner, with lettering and wordings scattered in between. Such designs tend to leave a better impact on the viewers.
5. Bold and Vibrant Themes
Such designs make use of heavy fonts which tend to grab the attention of viewers instantly. Though they have been popular for the past decade, such themes still remain relevant because of their highly effective and engaging outline.
Conclusion
Though the process of designing your website might be a nerve-wracking process, provided that you will be making a huge number of decisions regarding the interface and themes. This is where you should seek help from web design teams which can help you through every step involved in the process, taking a major part of the load off of your shoulders. They also assist you in making the best possible choice regarding all aspects of concern.
