Search engine yet remains one of the best sources for online traffic. A page with hi8gh rank can attract thousands of visitors to its page.
And that is the sole reason why more and more website owners are focusing more and SEO, One of the recent research suggests that WordPress is the best source for SEO.
Mostof the people say that WordPress is the best CMS for SEO. WordPress SEO is leading the internet marketing regarding CMS for SEO.
So, let us have a look at why WordPress is considered the best content management service for SEO.
Why is WordPress the best CMS for SEO?
Using WordPress gives you several advantages over the SEO game especially when it comes to on-page SEO. WordPress allows you to take care of several primary elements of a website such as:
Precise HTML markup
Even though most of it is written in PHP, but WordPress allows you to make HTML pages which could be easily understood by the search engines. It is has found that even the latest generation such as the genesis have started taking advantage of the HTML 5 along with all the improvements that the HTML5 possesses.
SEO-friendly permalinks
There is a feature in WordPress which is called pretty permalinks. It is a feature which allows the usage of keywords on the links so that the users can know what they are visiting and what they can expect from the website. But, the new standard set of WordPress doesn’t allow control over the content of the link.
The title tag and the headlines
One of the most crucial parts of on-page SEO is the title of the content. When the tile of the content is combined with the heading tags; it allows Google to know what the content is about and provide it a structure. WordPress helps you set all the HTML tags without manually writing them.
Better optimization of images
Content is left incomplete without the addition of images. With the help of the WordPress editor, these images can be optimized further with the help of ALT tags, description and much more.
Along with these entire SEO-friendly features, WordPress also comes along with additional features which improve the SEO optimization of the sites such as:
Themes
One of the most interesting features of WordPress is their endless variety of themes which could be chosen for a wide range of blogs. No matter what kind of blog you are planning to have, you will get a suitable theme for it. Themes have a long range of advantages related to it. For instance, themes will make sure that your sites have the proper HTML markup which is an important part of technical SEO. .
Moreover, a proper theme will make your blog look much more attractive as well as professional. This will influence the visitors to visit your site and stay on site. Themes hold an important part in keeping the visitors glued to your site by attracting their interest. Both of these will take you to the good book of Google which will subsequently improve your search ranking in the SERP.
Endless SEO plugins
Along with the range of themes to choose from for your blog, in WordPress, you also have the option to choose a load of Plugin to take the WordPress SEO capability of your blog a notch higher. With the help of these plugins, you will get detailed information on improving the on-page SEO of your blog, and moreover, you will also get SEO copywriting suggestions too. You can also utilize the robots.txt, the XML sitemaps for the improvement of your blog. There are other SEO plugins which you can utilize for improving the images and also for integrating your site with the external tools such as the Google Search Console as well as the Google Analytics, etc.
Gives you the ability to create quick loading sites
The amount of time taken by your website to load matters a lot for Google, so, you would like to create a website which takes the least time to load, particularly when the visitors visit your sites from their mobile. It is an indication of the quality of your site for Google. Anyone who has a WordPress website would like to their website to load in the possible minimal time. But, if the WordPress website is configured the right way, it may take a whole lot of time to load.
Along with picking up the best theme for your website, you should also use a good hosting for your site for speeding up the process of loading of your website. If you are website is taking a lot of time, then you should start following the practices which would help your website to load faster.
Mobile optimization
Believe it or not, but this is a truth that most of the internet users access the internet from their mobile. So, if you have a blog, then you should optimize it perfectly for the mobile users. Google has repeatedly asked the website owners to focus more on mobile optimization for getting higher in the search engine result page. If a site isn’t optimized for mobile usage, they hardly show up in the search result. With the help of WordPress, you can sue the plugin which will help you to optimize your website for mobile users.
Security
The last thing that you would want for your website is to be listed in the spam list. If your site isn’t well secured, you can end up getting hacked and spreading a virus which will eventually result to your website getting listed in the spam list of Google. There are plenty of hackers waiting over to hack your website and use it for their purpose. If somehow your website is hacked and is spreading malware, then get ready to get penalized by Google. But, with the help of WordPress, this threat is pretty much dismissed. The security team of WordPress makes sure that it stays on top regarding the security of the users. WordPress also has plenty of plugins which you can use for securing your website even more.
So, from the above data, it is pretty much cleared that WordPress is indeed the best CMS for SEO and even better in building the ranking of your website. If you want to end up on the first page of the Google’s SERP, then WordPress is the perfect choice for you.